This online course is 6 weeks long, followed by a 2-week period to complete the final exam (online, open book). Lessons are released on Wednesdays and Fridays of each week. You are not required to be online at any specific time. You register and pay on our website and instructions on how to access your course will be emailed to you immediately after registration.

The actual time commitment involved in completing any given lesson can vary significantly based on a number of factors including reading speed, familiarity with the topic, related experience, the amount of time spent completing optional assignments, and involvement with discussion board. For planning purposes we suggest setting aside 2 hours per lesson as a starting point.


The Craft of Magazine Writing

The Craft of Magazine Writing

Have you ever thought about writing for magazines? Turn your dreams into bylines and help yourself to a bright future as a magazine writer. It's fun, it's easy, and a great source of extra income. If you're a determined new writer, or if you haven't written for magazines in years, this class will jump start your career. You'll learn plenty of powerful brainstorming techniques designed to practically write every article for you.

Week 1 Wednesday - Lesson 1

Getting Started; Finding Ideas
Did you know that you don't have to be an expert on a topic to write a magazine article about it? And you don't need a wall of diplomas to be a writer, either. If you think it's necessary to have taken formal courses in writing, journalism, or communications to write, reconsider that idea. In this lesson, you'll discover where ideas originate and get started as a writer of nonfiction magazine articles.

Week 1 Friday - Lesson 2

Getting Started; Finding Ideas (Continued)
Ask a magazine writer about the genres available to this profession and you'll learn about consumer topics, informational pieces, question-and-answer formats, true crime articles, and a bunch more. You'll hear about how-to articles, too. If you've been seriously thinking about writing for magazines—which I hope you have—you need to know about the categories. You'll begin that investigation today.

Week 2 Wednesday - Lesson 3

Getting to Know Your Market Guidebook
You've just purchased the latest market guidebook with the writing guidelines for oodles of magazines. It's awesome, complex, and exciting. If you feel overwhelmed, you're not alone. Some new writers get copies of market guidebooks and, once they've thumbed through them, put them aside. The books can be intimidating. But after this lesson, you'll be a pro at selecting magazines that want articles from you. By the end of it, you'll be able to use an innovative outlining tool, called The Bubble Method, which will help you make every single topic a potential article.

Week 2 Friday - Lesson 4

Getting to Know Your Market Guidebook (Continued)
What is a query letter? Do nonfiction article writers really need them? How can you write one that will capture the interest of editors? That's what we'll discuss today—giving you a foundation for writing a query that sells your ideas.

Week 3 Wednesday - Lesson 5

Producing Articles; Using E-Mail
In this lesson, you'll get a quick review of production tips and grammar rules. But the gem is a section on how to interview the people, experts, and celebrities that you'll be writing about. Whatever type of article you write, you may have occasion to interview someone. Not being an effective interviewer will diminish your chances of success. However, what you learn today will make interviewing fun and easy.

Week 3 Friday - Lesson 6

Producing Articles; Using E-Mail (Continued)
Money. It's the topic of this lesson, and we'll discuss it in depth. Then we'll debunk that bugaboo, writer's block. Yes, writer's block is out there, waiting to get your attention and stop you in your tracks. But today you're going to learn how to simply acknowledge it and then get writing once again.

Week 4 Wednesday - Lesson 7

Writing Clearly; Knowing Your Reader
Do you know your reader? Most new writers say, "Hey, of course I do." Then they look at me as if I'm from the planet Zod, and they seem to be saying, "What a silly question." But unless you know who you're writing for and write in a fashion that captures and sustains a reader's interest, you'll find writing for magazines a huge challenge. So, today, we'll talk about writing for a reader, ways to create clear and crisp writing, and writing fillers and essays.

Week 4 Friday - Lesson 8

Writing Clearly; Knowing Your Reader (Continued)
Have you ever wondered how magazine writers know how many words are right for a specific topic? Have you thought about where sidebars come from? Do you want to gain credibility for a nonfiction book and further your profession, cause, or company? You'll get answers to these questions and much more here, in today's lesson.

Week 5 Wednesday - Lesson 9

Employing Sound Research Techniques
By the end of this lesson, you'll be able to research topics for articles and understand how to get yourself into the research picture. It's nearly painless and really fun once you know the techniques professional magazine writers use.

Week 5 Friday - Lesson 10

Employing Sound Research Techniques (Continued)
Do you need to interview an expert or get a quote from one to make your article sparkle? You probably have a book in your house right now that would supply what you're looking for. Today, we'll talk more about finding experts to make your articles sizzle. Then we'll examine the tools you need to self-edit. Self-editing is the polish that turns okay writing into publishable words.

Week 6 Wednesday - Lesson 11

Marketing Your Articles with Spin-Offs and Revisions; Seasonal and Theme Articles
Recycle your research and you'll be able to sell and resell ideas without reinventing the wheel. That's the focus of this lesson. We'll also discuss writing about theme and seasonal articles, locating regional publications that would be crazy not to have you write for them, and networking with others to increase the number of articles you sell.

Week 6 Friday - Lesson 12

Marketing Your Articles with Spin-Offs and Revisions; Seasonal and Theme Articles (Continued)
You're about to print an article on which you've been working for a week. It's dynamite and headed for publication in a major magazine. This is your lucky break. As weird as it seems to a cyber-savvy writer like you, the editor wants a printed manuscript. After thinking, "This magazine is still in the dark ages," you smile and comply. However, you've run out of paper (or need a printer cartridge) or stamps or some other indispensable writing supply. If this hasn't happened to you yet, it may, unless you realize that time is money. Time management is our final topic and since we only have so much time in our days, today you'll learn how to use what you have, and use it well.

Course Details
This course is fully online, you require internet access and an email account. The course duration is 6 weeks, followed by a 2-week period to complete the final exam (online, open book). Lessons are released on Wednesdays and Fridays of each week, for a total of 12. You are not required to be online at any specific time.

In addition to the specific lesson content, there is a discussion board with each lesson and often there is an optional assignment to apply the learning.

Following each lesson, there is a short multiple choice quiz. Your score on these quizzes does not count towards the final mark but completing these helps solidify your learning as well as prepare you for the final exam.

The final exam is an open-book, multiple choice exam and you need to achieve a minimum of 65% on the final exam to pass the course. There is only one opportunity to pass the exam. A certificate of completion from Ed2Go is available for printing immediately upon successful completion of the course and a certificate from the University of Waterloo will be emailed typically 1-2 weeks later.

Certificates
Many of the Ed2Go courses are eligible towards the various online certificates offered by WatSPEED.

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